Hit! Blog

CBD for recovery and flow
CBD Improves Flow - 
CBD naturally reduces anxiety without intoxication which enables competitive athletes to tame their butterflies without dulling their reflexes. For casual athletes, this effect can lead to what can best be described as increased flow maximizing performance and enjoyment.
Hit! Balm founder Larry Miller, finish line of the 2019 Western States 100 Mile Endurance Run
Aching muscles, strained tendons, sprained ankles, blown quads, a blown mind--what makes an ultramarathoner even consider running 100 miles in a day? Hit!Balm creator Lawrence Miller attempts to describe the Why? of taking on the challenge of a lifetime.
NYC Burton Snowboards x Hit! Pop shop
NEW YORK, NEW YORK! Burton Snowboards x Hit! Pop shop. As the go-to choice of action-sports athletes, Hit! CBD is unveiled their new range of high-potency remedial products with a pop-up shop in the Burton flagship store in Soho, New York City.